Shop Smart
How to Hop on the Butter Yellow Trend
By McKenna Ruzga
April 21, 2025
Days are getting longer, the sun is shining and it’s the perfect time to add a little color into your life after a gloomy winter. Butter yellow is the perfect hue to help you hit refresh and ease into summer, and from the red carpet to actual carpets, it’s having a major moment right now.
Yellow can be divisive, but this warm, sunny shade is fresh, calming and approachable; in fact, you can almost think of it as a neutral! Whether you’re updating your wardrobe or home decor, here’s how to hop on the butter yellow trend in 2025—and earn free gift cards in the process.
Incorporating butter yellow into your home
Looking to breathe some new life into your space? Butter yellow is the perfect shade to freshen up your home without overwhelming your vibe. It’s soft enough for those who prefer a more minimalist style, but still brings a cheerful warmth that instantly brightens any room and plays well with other colors. Whether you’re doing a full re-style or just adding a few new touches, there are so many ways to make this color work for your aesthetic.
Make it your new neutral
Try swapping in butter yellow bedding, curtains, or a statement rug in place of your current neutrals. It plays well with everything from bold jewel tones to soft pastels.
Create a monochromatic moment
Layer different shades of yellow to make your room feel warm and cohesive. Think pale yellow walls, buttery blankets, warm lighting and golden decor accents.
Use it as a pop of color
Not ready to go all-in? Add subtle touches with throw pillows, candles, picture frames, or even an accent wall. You can even bring butter yellow to your appliances—KitchenAid named butter yellow their color of the year with this sunny stand mixer!
How to add butter yellow to your wardrobe
When it comes to your wardrobe, yellow can feel a little risky. But the warm pastel tones of butter yellow make it feel fresh, versatile and luxe without being too loud. Whether you’re dressing up for an event or just want to elevate your everyday outfit, this trend is super easy to wear and style. The best part? It complements most skin tones and can be incorporated into almost any aesthetic.
Here are a few ways to work it into your look:
Accessorize like a pro
Butter yellow pairs beautifully with both neutrals and brights. Try a butter yellow purse or nail look, or finish off an outfit with a butter yellow cardigan or blazer to upgrade any outfit with a Pinterest-worthy vibe.
Make ’em melt with party looks
A simple butter yellow dress + dainty gold jewelry = an instantly polished event look. It’s the perfect hue for summer weddings, parties, graduations or date nights.
Make a statement
Go all out with a monochrome suit à la Timothée Chalamet at the 2025 Oscars. Bold, confident, and ready to butter up your Instagram followers.
Make butter yellow part of your spring aesthetic
In color psychology, yellow represents optimism, confidence, creativity, and positivity. On a subconscious level, we associate yellow with sunshine, warmth, flowers, and maybe even nostalgia or comfort. These qualities make it a great color to bring a little extra joy to daily life—even in small ways!
Butter up your tech
Dress your everyday essentials in butter yellow; think phone cases, laptop sleeves, or even headphone covers. It’s a subtle way to keep your spring energy bright and cohesive, whether you’re at your desk or on the go.
Make it part of your personality
Claim butter yellow as your signature color for the season. Add sunny emojis like 🧈💛🥞🤍🌼 to your social bios, email sign-offs, or even your digital contact card. It’s a cute detail that adds a joyful touch wherever your name pops up.
Send some sunshine
Butter yellow blooms are a feel-good win every time. Whether you’re picking up fresh flowers for your space, snapping a photo for your feed, or sending a bouquet to a friend, it’s one of the easiest ways to spread the love for this trend.
Hop on the butter yellow trend and get rewarded with Fetch Shop
From home decor and wardrobe upgrades to phone cases and flowers, your butter yellow buys could be earning you free gift cards! Just download the app, shop online with Fetch Shop and watch the points roll in.
McKenna is a copywriter at Fetch. Before joining the team, she crafted content for food and wellness brands. When she’s not writing, you can probably find her teaching yoga, reading a cookbook like it’s a novel, or trying to befriend a stranger's dog.
