Fetch’s Guide to the Best Black Friday Deals This Year

For many, Black Friday is what pulls them out of bed after a long day of feasting with friends and family on Thanksgiving (turkey coma is real). It’s the busiest shopping day in America, with nearly every retailer offering notable savings to kick off the holidays. 

Want to save even more and make your Black Friday shopping all the more affordable? Find out how Fetch can help you maximize your savings this holiday shopping season.

Don’t have Fetch yet? Download the app for free today, and learn how to stretch your dollar even further with Fetch this Black Friday.

When is Black Friday 2024?

Black Friday is always the day after Thanksgiving. This year, Black Friday is Friday, November 29, 2024.

And let’s not forget about the big finale of Black Friday weekend: Cyber Monday, which is geared even more toward online deals and purchasing. Cyber Monday is always the Monday after Black Friday; in 2024, Cyber Monday is Monday, December 2.

Black Friday and Cyber Monday make up the busiest shopping weekend of the year here in the US, so you already know to keep a lookout for the best deals around this time (we’ve highlighted some of our favorites below!). That said, keep in mind that a lot of stores also feature a number of deals in advance of Black Friday. In other words, all throughout the month of November, you have the opportunity to score some of the year’s best shopping deals, so make sure you read those emails you get from the stores you love to shop at.

What are the best things to buy on Black Friday?

While specific brand deals will vary from year to year, there are few staple product categories that are a sure-fire ticket to savings when it comes to shopping on Black Friday. Here are the top five best types of products to buy on Black Friday:

1. Electronics: Items like TVs, laptops, and smart home devices are often among the top doorbusters on Black Friday and can offer huge savings.
2. Home appliances: Home essentials like vacuums, air fryers, and other appliances are typically marked down substantially.
3. Personal care products: While these may not be the first thing to come to mind when you think of Black Friday, items like electric toothbrushes and teeth-whitening products are frequently top sellers around the shopping holiday.
4. Mattresses and bedding: No one loves buying a new mattress due to the expense for something that’s not inherently “fun” on its own the way a new TV is, which is why Black Friday is a great time to shop for mattresses and bedding, as you can usually offset a large portion of the cost (and put the savings toward more fun purchases).
5. Toys and games: With the holidays following closely on the heels of Black Friday, gaming consoles and other toys are always very popular items when it comes to Black Friday deals.

Top 10 hottest Black Friday buys for 2024

Whether you’re shopping for the latest tech or the newest home goods, there’s no shortage of great deals to take advantage of on Black Friday. Here are ten of the trendiest items to keep a lookout for when browsing this year’s Black Friday deals at your favorite stores:

1. Apple MacBook Air M2: Known for its performance and lower price point this year, it’s a highly anticipated tech deal.
2. LG OLED 4K TVs: Specifically the B4 series, these are expected to be a hot buy for anyone looking for affordable high-quality TVs.
3. Dyson V8 Absolute Cordless Vacuum: A popular choice for home essentials, there are significant discounts anticipated on this vacuum at major retailers.
4. iPhone 15 and Apple Watch Series 10: Discounts on these newer Apple products are already generating interest.
5. Amazon Echo Show 5: Smart home devices like this have historically been among the best Black Friday deals.
6. Instant Pot and similar kitchen appliances: The Instant Pot and similar kitchen items tend to see significant markdowns, especially in anticipation of the holiday cooking season.
7. Crest 3D White Whitestrips: Popular for personal care, these are often offered at record-low prices on Black Friday.
8. Eufy Robot Vacuums: Affordable and efficient cleaning solutions are likely to have impressive discounts.
9. Furhaven Snuggery Burrow Dog Bed: Pet essentials, especially high-quality beds, are another favorite in Black Friday deals.
10. Mattresses from brands like Purple and Casper: Bedroom essentials, especially mattresses, frequently come with big discounts as stores clear out inventory.

How can I prepare for Black Friday shopping with Fetch?

There’s less than a month until Black Friday arrives, but that’s still plenty of time to earn rewards to help fund your shopping adventures. With Fetch, you’ll earn reward points on all your purchases, from groceries and food delivery to clothing and home goods products and so much more; your Fetch Points can then be redeemed for free gift cards to hundreds of top retailers and brands, which you can use to save money on this year’s Black Friday shopping haul.

Here are a few tips to maximize your reward points ahead of Black Friday and save even more on your holiday shopping:

• Shop your offers in the Fetch app: There’s no faster way to max out your Fetch Points than by taking advantage of your personalized offers. Offers can earn you thousands of points for a single purchase, and you can stack as many as you’d like on a single receipt. 
• Buy boosted brands in the app: With Boost, you’ll earn points for every dollar spent on tons of brands in the app. This is a great way to earn more on every purchase, even if you’re not redeeming a specific offer. 
• Order online using Fetch Shop: When you shop online through Fetch Shop, you’ll earn points per dollar when buying from stores like Target, Walmart, Sam’s Club, Temu, and so many more.
• Play your favorite mobile games: Get rewarded for gaming? With Fetch Play, you will! Download popular games through your Fetch Play game library (did someone say Monopoly Go?), complete tasks, and earn rewards – it’s that simple.
• Bring friends to Fetch: You can even earn points by referring friends to the app. When they sign up using your referral code and snap a receipt, you’ll both get points. Share your code as many times as you’d like to stack as many referral bonuses as possible!
• Redeem your favorite Fetch gift card rewards early: Once your points balance is sufficiently boosted, it’s time to redeem your points for free gift cards. There are countless rewards to choose from in the app. It takes three days for gift card redemptions to process, so be sure to plan ahead, so your rewards are ready to be used on Black Friday!

Find the best Black Friday deals with Fetch Shop

You already know you’ll earn points for every dollar you spend* when you order through Fetch Shop, so skip the line this year and order online this Black Friday using Fetch Shop. The more you spend, the greater your rewards, and the faster you’ll be able to redeem your points for free gift cards to help you save on future orders, both online and in-store.

Even better? This Black Friday, you’ll earn even more, as all stores in Fetch Shop will offer at least 2x points per dollar, so you really won’t want to miss out on the opportunity to maximize your rewards.

Fortunately, you’ll find many of the most popular stores for Black Friday deal-hunters among the list of retailers in Fetch Shop, including:

• JCPenney
• Kohl’s
• Sam’s Club
• Walmart

There are even a bunch of stores where you’ll be able to earn 4x points per dollar from Black Friday through Cyber Monday:

• Athleta
• Books-A-Million
• Carter’s
• eBay
• Expedia
• Decathlon America
• Fanatics
• GNC
• Golf Galaxy
• Home Depot
• Hotels.com
• iHerb
• Logitech
• Princess Polly
• Sephora
• Shein
• ShopSimon
• StockX
• StubHub
• Travelocity
• Teleflora
• Temu

You’re already planning to do some of your Black Friday shopping online, so why not get rewarded for it? 

*Some purchases won’t qualify for points, so be sure to tap “View excluded items” on a store’s page in Fetch Shop to learn about any excluded items before shopping online.

Shop Black Friday sales with Fetch gift cards

Use the Fetch hacks outlined above, and you’ll likely have plenty of points banked to get gift cards you can use to fund this year’s Black Friday shopping and save even more money! If you’re looking to cash in your rewards for free gift cards, here are the top gift cards we recommend for Black Friday to help you save on this year’s best deals:

• Amazon
• Apple
• Best Buy
• Home Depot
• JCPenney
• Kohl’s
• Lowe’s
• Macy’s
• Meijer
• Sam’s Club
• Target
• Visa
• Walmart

What are the most-redeemed gift cards on Fetch during the fall?

Not surprisingly, the top five most-redeemed gift cards in Fetch during October and November reflect people’s Black Friday shopping habits pretty closely, including three of the stores that offer some of the best Black Friday deals and two of the stores that provide shoppers with the needed “fuel” (i.e. caffeine) to brave the Black Friday crowds:

• Amazon
• Dunkin’
• Starbucks
• Target
• Walmart

More Black Friday shopping tips to help you get the best deals

It should be clear by now that our #1 tip for getting the most out of this year’s Black Friday deals is downloading the Fetch App to ensure your shopping haul earns you heaps of rewards. Beyond that, here are a few final tips and FAQs to help you navigate this shopping holiday.

How many days until Black Friday 2025?

If you haven’t started mapped out your holiday shopping plan yet, now is the time to do so because Black Friday 2025 will be here before you know it. For those wondering how long until Black Friday, the answer is a resounding, “Not long!” Our Black Friday countdown clock will help you track how many days are left before the biggest shopping day of the year.

What time do Black Friday 2024 sales start?

The date and time will vary by store, so be sure to check your preferred retailer’s website. While some stores’ Black Friday deals will not go live until Black Friday, others have sales that run in advance of Black Friday; for example, Walmart’s Black Friday event actually starts November 11, 2024, while Target’s new Early Black Friday sale will run from November 7-9, 2024.

Are Black Friday deals better in-store or online?

In general, Black Friday deals are pretty similar online and in-store. Where you may see noticeable differences is dependent on when you shop; during the week of Thanksgiving, discounts tend to average around 20% and increase to roughly 37% on Black Friday.

Do Black Friday deals last all weekend?

Yes, typically you’ll find Black Friday deals available all through the weekend following Black Friday and into Cyber Monday.

Are Black Friday deals the same as Cyber Monday deals?

In general, the two biggest differences between Black Friday deals and Cyber Monday deals are:

• Black Friday deals can be offered in-store and online, whereas Cyber Monday deals are focused around online orders, as the name suggests.
• Black Friday deals tend to lean much more toward deep discounts on big ticket items like electronics and appliances more so than the deals offered for Cyber Monday.

Can I return items bought on Black Friday?

Yes, you can return most things you bought on Black Friday, but it’s wise to review the store’s return policy first to be sure. Also, it’s worth noting that the points you earn shopping online with Fetch Shop won’t be deposited into your account until after the store’s return window closes, which means if you return something you bought on Black Friday, you won’t get the Fetch Points you would have otherwise earned.

Take advantage of this year’s Black Friday deals with Fetch

Whichever Black Friday deals you discover this year, make sure to use Fetch to make the most of this shopping holiday. Download the app to start earning today!